MATÉYA CLUB ECOSYSTEM

The Daily Ritual, Elevated.

A free membership built around your Mateya routine — with tiered discounts, redeemable points, XP progression, missions, rewards, referrals and access to member experiences.

YERBA MATE • BOTANICAL RITUAL MEMBERSHIP IS FREE
MEMBERSHIP BEYOND POINTS

A Club Built Around Progress

Your membership gets more valuable as you stay engaged: discounts improve, points earn faster, XP progression compounds, and new member experiences can unlock.

%

Tier Discounts

2% at Focused, 3% at Locked In and 5% at Deep In, based on the current Club economy.

Points + XP

Points are redeemable; XP tracks progression. Higher tiers increase both earning multipliers.

Missions + Achievements

Complete qualifying activities to progress through Club missions and unlock achievements.

Referrals + Rewards

Share your referral code and earn through qualifying conversions, alongside a dedicated rewards catalogue.

DYNAMIC PROGRESSION

Tier Progression Architecture

Three stages reward consistency with stronger economics and access as your Club activity builds.

STAGE 01

Focused

ENTRY TIER
Criteria to unlock
First fulfilled qualifying RTD order
Discount2%
Points1.00×
XP1.00×
AccessClub
Member benefits
  • Birthday reward eligibility
  • Basic missions and achievements
  • Redeemable Club points
STAGE 03 • PINNACLE

Deep In

PINNACLE TIER
Criteria to unlock
12 fulfilled orders OR 150 fulfilled RTD cans OR 90 distinct check-in days OR 5,000 lifetime XP
Discount5%
Points1.50×
XP1.35×
AccessExclusive
Member benefits
  • Highest Club discount
  • Exclusive drops and premium rewards
  • Priority experiences
  • Highest points and XP multipliers
WHY JOIN MATÉYA

The Three Pillars

Botanical Energy

Mateya is built around brewed Yerba Mate and a considered functional formulation — designed for the rituals where you want a more intentional energy option.

YERBA MATE BASEDFUNCTIONAL FORMULATION

Compounding Ritual Value

Your Club activity feeds a progression system: points are redeemable, XP advances your tier, and missions, achievements and referrals create more ways to participate.

UP TO 1.5× POINTSUP TO 1.35× XP

Trackable Momentum

Check-ins, qualifying orders, missions and achievements turn consistency into visible progress without making the Club itself the source of truth for your ledger.

STREAKS + CHECK-INSMISSIONS + ACHIEVEMENTS
THE MATÉYA RITUAL • FIND YOUR RHYTHM, BUILD YOUR PROGRESSION
MEMBERSHIP PROTOCOLS

Frequently Asked

For Club members, the loyalty system records qualifying fulfilled orders, RTD quantity, check-ins, missions, achievements and referrals. Points are redeemable; XP drives progression. Your Shopify customer record is the identity anchor, while the loyalty system is the ledger source of truth.
Focused receives a 2% discount with 1.00× points and 1.00× XP. Locked In receives 3% with 1.25× points and 1.15× XP. Deep In receives 5% with 1.50× points and 1.35× XP, plus the highest level of Club benefits and access.
Yes. The current Club model is free to join. Your first qualifying fulfilled RTD order unlocks the Focused tier.
The current architecture does not lock a universal stacking rule. Subscription discounts are governed by the active selling plan and subscription platform, so the checkout implementation should determine whether discounts stack.
JOIN THE ECOSYSTEM

Enter the Ritual

Join free, start earning XP from your first qualifying order, and build toward stronger Club benefits over time.

Join MATÉYA Club → FREE TO JOIN • PROGRESSION IS BUILT IN

MEMBERS ONLY

A better reason to make it a ritual.

Join free and turn qualifying Mateya activity into points, XP, tier discounts and member access.

Free membership
Earn points and XP from qualifying activity
Progress through Focused, Locked In and Deep In